Can-Am: New start with electrified motorcycles
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Can-Am motorcycles: electromobility meets design innovation
The brand new Can-Am motorcycles were created from a future-oriented approach to electrifying two-wheelers in a meaningful way. Through intensive customer analysis worldwide, the decision was made to enter two key segments: Naked (name: Pulse) and dual-purpose adventure (name: Origin) motorcycles. Dominick Lemerise-Gauvin, Global Product Strategy Manager at Can-Am, emphasizes Can-Am's uniqueness through advanced technologies and design innovations.
Market focus on Europe
European trends play a crucial role in Can-Am design. Through field studies in Europe, elements of emotion and precision were integrated. Lemerise-Gauvin explains that the new models not only reflect current trends, but also the deep connection with motorcycling.
Technical innovation paired with driving fun
The Can-Am motorcycles rely on robust electric technology with excellent charging options that enable charging on public networks as well as charging at home. A focus is on connectivity through advanced display technology. However, the focus is on driving fun, with the motto “get on and drive off” – without a clutch. The heart of the machine, the motor and the batteries, were developed in close collaboration with Rotax in Austria. Lemerise-Gauvin sees e-mobility as an integral part of daily life, comparable to a cell phone.
Insight into the future
Lemerise-Gauvin gives an outlook on the future of mobility and hopes for a greater role for electrification. He emphasizes the unique experience of riding an electric motorcycle, which allows for a deeper connection with the machine and the environment. The Can-Am motorcycle not only promises visual enjoyment, but also an incomparable driving experience.
Availability
The Can-Am motorcycles are aimed at recreational riders, commuters and those who seek an emotional connection to the machine. The ProProduction is scheduled for the end of 2024 beginto get the motorcycles on the roads as quickly as possible. This should be accompanied by a wide range of classic accessories with innovative connection technologies. This means that it is possible, for example, to attach a wind deflector or add luggage space or even replace the pillion seat in a matter of seconds.