OPPO strives for top position in Europe
OPPO is the smartphone brand that has stuck in the minds of many over the past year, such as the big one Find X2 Launch in Germany. Now the company wants to achieve the top position in Europe - how does that work?
Ever since they started in 2004, OPPO has always wanted to expand big. They have made it to over 40 countries so far, and the brand is already one of the five largest smartphone manufacturers in the world. Despite last year's pandemic, OPPO has been able to establish itself well in Portugal, Belgium, Ireland and Germany. Until now, OPPO has twelve Western European countries in its portfolio. Incidentally, in 2020 OPPO also recorded another milestone in Western Europe, a 200-procentenary increase in deliveries. The in-house smartphones and headphones have already received several awards.
The President (Maggie Xue) of OPPO Western Europe said the following about the growth in the European market:
While the past year has been an incredible challenge for many, we have recognized the importance of technology in staying connected to what matters to us. The unprecedented growth that OPPO has experienced in Europe in 2020 makes us very proud. It confirms the first-class quality of our Proproducts that go beyond the needs of our customers. We have set ourselves the ambitious goal of becoming one of the top manufacturers in Europe for the next few years and we are convinced that our plans will be successful. Because it is the same ambition that drives the innovation, progress and values of our company.
Top position in Europe
The goals that OPPO must now pursue very strongly are update support and releasing Proproducts on the European market. The latter works very well. As for the updates, some are still waiting for Android 11.
Of course, you also collect a lot of partners. And of course the 5G innovation should not be missing. The manufacturer's partner portfolio currently consists of Roland-Garros, Rolex Paris Masters, FC Barcelona and the car manufacturer Lamborghini. The latter has so far brought its own edition to the top devices of the Find X series on the market, which received a Lamborghini design as well as a luxury price.
OPPO Find X3 series launch
The big launch event must of course not be forgotten. The event will (of course) take place digitally on March 11th at 12:30 pm on the global OPPO YouTube Channel instead.